Retail

Susie's Jewelry Repair.

A Houston jewelry repair shop losing leads through inconsistent follow-up. We built an automated capture and nurture system that tripled inbound conversions.

Engagement
2 weeks
3x
Lead conversion
Owner
Full code
0 hrs
Manual lead entry
94%
Follow-up rate
30 min
Setup time

The Problem

Leads came in through website forms, phone calls, and walk-ins — but with no system to track, prioritize, or follow up, over half fell through the cracks. The owner was doing everything manually.

What We Built

A complete lead management system:

  • Automated lead capture from website, phone, and walk-in channels
  • Smart follow-up sequences via SMS and email with timing triggers
  • Pipeline dashboard showing every lead's status in real time
  • Integration with Google Calendar for automatic booking confirmations

ROI Snapshot — The Billable Bleed

Before — Annual Bleed
40 hrs/mo manual follow-up · $35/hr
$16,800
Lost leads + owner's time
After — Annual Gain
3x leads · 94% follow-up rate
+$16,800
Owner time fully recovered
AI System Investment$1,200–2,000
Net Year 1 Gain: ~$14,800–15,600 (7x payback)

“I went from losing leads to having a system that works even when I'm not in the shop. SanLuis AI transformed how we run our business.”

— Susie Castellano, Owner

Want to stop losing leads to slow follow-up?

Start with a $300 Discovery Session. 60 minutes. Clear roadmap.

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